The Rise of a Confident Hollywood: Risk and the Capitalization of Cinema

dc.contributor.authorMcMahon, James
dc.date.accessioned2022-11-18T00:18:37Z
dc.date.available2022-11-18T00:18:37Z
dc.date.issued2013
dc.descriptioncapitalization cinema Hollywood risk
dc.description.abstractThis paper investigates the historical development of risk in the Hollywood film business. Using opening theatres as a proxy for future expectations, the paper demonstrates how, from 1981 to 2011, Hollywood has improved its ability to predict the financial rankings of its films. More specifically, the Hollywood film business has become better at predicting which films will earn a greater-than average share of all US box-office gross revenues through a wide release strategy. This greater predictability suggests that confidence in film earnings projections has increased.
dc.identifier.citationThe Rise of a Confident Hollywood: Risk and the Capitalization of Cinema. McMahon, James. (2013). Review of Capital as Power. Vol. 1. No. 1. pp. 23-40. (Article - Journal; English).
dc.identifier.urihttp://hdl.handle.net/10315/40075
dc.titleThe Rise of a Confident Hollywood: Risk and the Capitalization of Cinema
dc.typeArticle

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