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Reviving Craft in a Context of Design: Physical Practice in a Digital Culture

Reviving Craft in a Context of Design: Physical Practice in a Digital Culture

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Title: Reviving Craft in a Context of Design: Physical Practice in a Digital Culture
Author: Grzeskowiak, Julia
Abstract: In the pursuit of speed and efficiency, contemporary visual communication eradicates the essence of the individual in favour of certainty. Mass production and the rational thought processes that steer Western Culture have caused much of the human relationship with the physical world to deteriorate. This graphic design research employs craft processes and theories of the discipline to explore the irregularities engendered by the human hand. It does so by merging production methods involving both analogue and digital operations. The unique vagaries of handcraft inform aesthetic experience by enriching communication culture with the haptic qualities of the individual. By combining strategies of risk and certainty, handcraft procedures complement the work of mechanical production and serves as a potential cultural instrument. Together these production methods culminate in a richer means of communication that reveals an ontological relationship between form and representation, one which affirms and counters the alienation of a modern world.
Subject: Fine arts
Keywords: Design
Graphic design
Design education
Graphic design education
Craft
Craftsmanship
Handcraft
Analogue production
Digital production
Aesthetics
Perception
Haptic
Visual communication
Form and representation
Semiotics
Semiology
Physical thinking
Risk
Form
Phenomenology
Reviving
Design research
Fine arts
Handmade
Bricolage
Nature
Imperfection
Visual language
Physical knowledge
Tacit
Tacit knowledge
Contemporary communication
Found object
Transformation
Hybrid methodology
Discipline of design
Craft practice
Aesthetic perception
Workmanship of risk
Workmanship of certainty
David Pye
Peter Dormer
Glenn Adamson
Production
Work of art
Design and art
Design and craft
Form and function
Print
Print design
Poster
Posters
Book
Book design
Thread
Sewing
Sewn
Sew
Abstract
Flower
Flowers
Signifier and signified
Signifier
Signified
Aesthetic philosophy
Philosophy of aesthetics
Heidegger
Deleuze
Badiou
William morris
Virilio
Content
Thinking
Making
Designer
Conceptual knowledge
Conceptual
Individual
Culture
Communication culture
Critique
Material
Physical presence
Sensitivity
Artist
Authenticity
Inquiry
Design inquiry
Language
Surprise
Uncertainty
Physical practice
Digital culture
Mdes
Type: Electronic Thesis or Dissertation
Rights: Author owns copyright, except where explicitly noted. Please contact the author directly with licensing requests.
URI: http://hdl.handle.net/10315/33624
Supervisor: Cabianca, David
Degree:
Program: Design
Exam date: 2017-04-28
Publish on: 2017-07-27

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